It looks good, so why isn't it selling?
For those in business, we've all been there. You've refined a product or service to make it cost-effective, and you know there is a wide demand for it; but you're just not making a success of it. What's the problem?
Well the obvious answer is marketing, or lack of it. It's not a coincidence that every successful business in the world pays close attention to their marketing channel - who it's aimed at, what is costs, and what it delivers. If you're not marketing your product or service, how can you hope to make sales?
Learn to tell stories
The art of good marketing is storytelling, tapping into the human emotions of desire and empathy and bringing about understanding and trust. Once you have these, it's a small skip and a jump to more sales. If you can tell a story that spreads, even better, as it influences people, and changes consumer actions.
But I've already used Adwords!
It is, and only the fittest survive: which is where i-KOS come in. We can guarantee that several times a month we will pick up a failed Adwords campaign from a client who has tried it themselves, and has decided the process just doesn't work. As we always tell them; they're wrong, they just needed the experience to make the most of it; and we'll show them how to do it right. It's like anything worth achieving in life - to become good / expert requires time, dedication and perseverance.
So how do i-KOS help?
Give us a call and get in touch. We've worked on tons of marketing campaigns and they come in a variety of shapes and sizes including:
- Viral video
- Online advertising
- National press
- Landing pages
- Exhibition displays
- Regional publications
Brochures and catalogues